Feeling Stuck? Try a “Tiny Experiment”
What if ditching your goals was the best thing you could do for your business?
In this episode of Making Good Book Club, Charelle Griffith and I dive into Tiny Experiments by Anne-Laure Le Cunff—a book that turns traditional productivity advice on its head. Instead of grinding your way through big, rigid goals, what if you gave yourself permission to be curious, to try small challenges, and to learn as you go?
We break down Anne-Laure’s “pact” method, talk about how procrastination can actually be useful, and explore why building in public might just be your best marketing strategy yet. If you’re feeling stuck, burnt out, or overwhelmed by all the “shoulds” of running a business, this conversation is going to feel like a breath of fresh air.
What’s included in this episode:
Why Anne-Laure is not a fan of traditional goals—and what she recommends instead
Why procrastination isn’t a failure—it’s information
The concept of intentional imperfection (especially for perfectionists)
Building in public, and why it might be the best kind of marketing
What the heck a “growth loop” is (and why it might be more helpful than a ladder)
And much more
Links and resources mentioned:
This month’s book: Tiny Experiments by Anne-Laure Le Cunff
Next month’s book: The Long Game by Dorie Clark
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