Welcome back to Making Good Book Club! In this episode, my book club co-host, Charelle Griffith and I discuss The Big Leap: Conquer Your Hidden Fears and Take Your Life to the Next Level by Gay Hendricks. This book is all about how we can face our fears, overcome what’s called the “upper limit problem” and achieve our true potential by living in our zone of genius. In this episode we cover the main points from the book and discuss how it applies to us as small business owners.

“Your brand is your business’s biggest asset.” - B, Powerhouse Brand Studio

My guest for today’s episode is B of Powerhouse Brand Studio. B is a brand and business strategist who works with impact-driven women to build brands that attract and convert their audiences. She does this through her signature POWER model, which we talk about in this episode.

In this episode, I talk about why I believe consistency is one of the biggest predictors of success. I share 4 tips for becoming consistent, and some thoughts on why "no matter what" consistency should only be reserved for a few things in your life and business.

Email marketing is one of the most powerful tools you have in your toolbox, and I want to help make your emails even better. In this episode, I'm sharing 10 of my best strategies for writing strong, effective emails.

A mix between a personality typing system and astrology, Human Design is a powerful system for really getting to know yourself and living your best life. In this episode, I'm joined by my friend Mariah of Bloom Hustle Grow and The Generator Way for a conversation introducing you to human design. We discuss what human design is, how it can help you manage yourself, how it can apply to business, how to find your own human design type, and much more.

Marketing is scary and vulnerable. In this episode, I answer a question submitted by Instagram, "How do you overcome insecurity?" I think my answer might surprise you.

For today's episode, I crowd-sourced ways small businesses are taking action in the wake of the overturning of Roe v. Wade, and organized the responses I received into four main themes. I also shout out the business owners who shared their thoughts because I think they're all worth checking out. So take a breath, give yourself a break from business as usual if you need, and when you're ready consider following the lead of some of the amazing people that weighed in for this episode.

In today's episode, I talk about ways we can motivate other people to share our content. Whether it’s tagging you in a TikTok video or Instagram post, sharing a FB post or Instagram post to their stories, or simply DMing a link to a blog post or podcast episode, this kind of audience sharing of our content is incredibly powerful.

We’re back with the 7th edition of Making Good Book Club! Today me and my book club co-host, Charelle Griffith, talk all about Building a StoryBrand: Clarify Your Message so Customers Will Listen by Donald Miller. This book is all about story, the universal elements of powerful stories, how to simplify your message, and much more. This book will help all of us change how we talk about our businesses, ourselves, and what we have to offer. We loved how applicable, (or DIY-friendly as Charelle says), this book is, and we can’t wait to implement it.

In today’s episode, I chat with Dr. Marion Piper, a copywriter and creativity coach obsessed with exploring what it means to live a truly creative life.

In this week's short episode, I’m going to explain why we spend SO much time talking about marketing… I’ll also give you some foundational first steps that will lead you toward better marketing and making a bigger difference.

Consider today’s episode your introduction to SEO – an introduction from SEO expert Mariah of Mariah Magazine who will break it down into easy-to-understand terms so you know where to start.

Join me and my book club co-host, Charelle Griffith, for the 6th edition of Making Good Book Club! Today we’re diving into a conversation about the book ‘Burnout’ by Amelia Nagoski, D.M.A. and Emily Nagoski, Ph.D. We discuss the key takeaways from the book, including the importance of completing the stress cycle, what wellness really is, human giver syndrome, how the patriarchy affects burnout, body image, and much more.

Today’s episode is all about marketing overwhelm… what it looks like, what to do when you find yourself in this space of overwhelm, and how to prevent yourself from getting overwhelmed in the future.

In this episode, I'm joined by systems strategist Stacey Miyahara of Monday Made. Stacey believes in centering systems around your needs and goals, and leaning into your unique working style, and that's exactly what today's episode is about. We discussed what systems are, why there are no "one-size-fits-all" systems, how to know if your systems are (or aren't!) working for you, and more.

In this episode, I answer 5 of your marketing questions.

In this episode, I’m joined by the incredible Sarah Hart of Simply Curated. We discuss all things growing your business through wholesale.

Join me and my book club co-host, Charelle Griffith, for the 5th edition of Making Good Book Club! Today we’re diving into a conversation about ‘Hype Yourself’ by Lucy Werner. Consider this book your instruction manual on how to do PR for your small business.

This week, I'm sharing an episode from my members-only podcast (for members of Making Good Happen). Today, I share 6 marketing tactics so simple it seems like they shouldn't work... but they do.